The Changing Face of Beauty

Source: PR Newswire

Merz Aesthetics today releases further intriguing insights uncovered by its ‘Face Value’ Beauty Report. Four out of five surveyed European women think that it’s ‘the norm’ to spend money on aesthetic procedures like dermal fillers, botulinum toxins, and laser treatments to maintain their looks as they grow older. No longer just reserved for the super-rich or Hollywood elite, two thirds of the respondents admit that they will have a procedure at some point in their adult lives.

These key findings revealed as part of the comprehensive study of almost 3,000 women from across France, Spain, Italy, Russia and the UK remarkably show just how much attitudes toward aesthetics procedures are changing.

Read More: The Changing Face of Beauty

Related: Women’s Health – Body Image Issues

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